We’ve all heard “it’s not what you know, it’s who you know.” This rings true when it comes to wanting doors to open in your career. For small businesses, networking may be the key to your company’s success. Meeting new people can lead to one of many positive opportunities.
It’s hard putting yourself out there and meeting new people face-to-face. That’s the thing about networking - social media doesn’t count.
Networking can lead to countless opportunities. You could gain a new customer or they could refer someone to you and give you business that way. They could also refer employees to you. Networking may lead you to learn new things about your industry or tips and tricks to getting ahead. You may come across someone who has a product or service that YOU need. Networking could also lead to partnerships.
Every month, we host a B2B Mixer for the sole purpose of networking. We love to introduce people to business owners we know and spark connections that could lead to something more! We’d love to see you there.
You never know what could happen once you begin talking with someone. It could lead you exactly where you’d like to go. But, the only way for this to happen is to get out there. Put yourself out there. Attend mixers and conferences, join industry-related groups. Bring business cards. It can be hard putting yourself out there, nobody wants to be out of their comfort zone, but it could end up being the biggest step in the right direction.
Get out there. Get to know people. See how it could work in your favor!